When Things Work Out Right

Posted on February 23, 2014 Written by

Today´s blog post comes to us from Sara Nieto of our GLOBALHealthPR Spain partner, Berbés Asociados.

stars-aligned

A client calls his communications partner regarding a new strategic direction that executives have just agreed to take. In the client’s mind, he already has plenty of activities he wants to convey. He provides his press office with new information, data and results to carry out his plan. This new announcement also has significant social importance, so it will interest the general public and is therefore newsworthy. [Read more...]

Filed Under: case studies, media relations, public relations Tagged: , , , , , ,

Spain’s Journalists: Happy Professionals?

Posted on January 23, 2014 Written by

Today’s blog comes to us from Berbés Asociados, our GLOBALHealthPR partner in Spain.

2013 was not a good year for the media in Spain, according to a new annual study of the Madrid Press Association. Last year, a total of 4,434 journalists lost their jobs and 73 media companies closed. [Read more...]

Filed Under: European health practitioners Tagged: , , , , , , , , , ,

The Top Health Stories of 2013

Posted on December 31, 2013 Written by

color globe_420x3152What were the major health trends, discoveries and developments around the world in 2013? To round out the year, we’ve reached out to all corners of the globe to bring the following insights from our GLOBALHealthPR partners. Happy New Year!

Argentina
The most important media coverage (both in traditional and social media) of healthcare issues was related to organ donations and transplants from the personal stories of children. In addition, mass initiatives, such as those that promoted the importance of bone marrow donation, were widely covered. [Read more...]

Filed Under: Asian healthcare practitioners, Australian healthcare practitioners, European health practitioners, Health systems, Iberian healthcare practitioners, Latin America healthcare providers, media relations, Pharma, Research Tagged: , , , , , , , , , ,

The World’s Most Efficient Health Care Systems

Posted on October 24, 2013 Written by

Last August, Bloomberg compiled a list of the most efficient healthcare systems around the world.  The ranking took into consideration the healthcare cost per capita, percentage of GDP spent on health care and life expectancy. Researchers looked at data from the World Bank, the International Monetary Fund (IMF), the World Health Organization (WHO) and Hong Kong’s Department of Health, and gave each country a score out of a 100. Our countdown begins with the top two countries in the Western Hemisphere, followed by the top six overall:

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[Read more...]

Filed Under: Asian healthcare practitioners, Central American healthcare practitioners, European health practitioners, Health systems, Iberian healthcare practitioners, Latin America healthcare providers, Public healthcare, South American healthcare practitioners Tagged: , , , , , , , , , , , ,

We Are What We Eat

Posted on July 30, 2013 Written by

What can culture teach us about nutrition?

A week of groceries in the United States
Photo: Peter Menzel/Time Magazine

Last weekend, while walking down 14th Street Northwest in Washington, DC, I was fascinated by the international flavors that surrounded me. On the left: French, Japanese, Thai and Ghanan restaurants. On the right: American fried chicken, Salvadoran, Mexican, Italian and Ethiopian restaurants. The options are as diverse as DC’s population itself. They are also a reflection of migration flow in an increasingly globalized world. [Read more...]

Filed Under: Food and Nutrition Tagged: , , , , , ,